People use Snapchat to communicate with friends, build relationships, play, and learn. Inspire action with full-screen, digital ads that boost awareness, drive conversions, and generate real results for businesses of all sizes. This platform caters mostly to Millennials and Generation Z, who have over $1 Trillion in direct spending power.
Through Humming + Snapchat, you'll be able to reach audiences based on their interests, behaviors, location, and more. You'll be able to reach a global audience and become a part of their everyday conversations. Also, Snapchat does provide conversion tracking with SnapPixel. Vertical, mobile-sized still images or videos only.
Verticals where they excel
Verticals or advertisers looking to build brand awareness or drive conversion among an audience of Millennials or Generation Z will find Snapchat a precious asset to their marketing strategy.